Ask any adult what'srich in calcium.Almost all get it wrong.
96% default to milk — few know sesame seeds contain 10× more calcium, gram for gram. If adults don't know, children have no chance unless someone teaches them. The program grows with the child: from BeSmart (ages 4–9) to Nutrition Smart (ages 8+).
The gap, in one stat
Sesame seeds hold 10× the calcium of milk.
Milk
Sesame · 10×
Programme snapshot
Format
BeSmart board game + Nutrition Smart card game
Age
4–9 (BeSmart) · 8+ (Nutrition Smart)
Core Practice
4–20 hour school syllabus · 4 gameplay modes
Delivery
Self-guided, or InspireMinds-facilitated sessions
SDG
SDG 2 · SDG 3
Trusted by schools and CSR partners including Tata Coffee, EY, IBM, Oracle, BNP Paribas, Dr. Reddy's, Cytiva and FSSAI.
Children who understand food make better choices.
In India, 61% of deaths are linked to non-communicable diseases like diabetes and cancer — driven largely by poor nutrition literacy, not a lack of food. Childhood obesity now affects 14.4 million children in India, the second highest of any country. Yet most children — and most adults — were never taught the basics. Nutrition knowledge is the missing layer.
BeSmart: the starting point
Before children are ready for nutrient-level detail, they need the basic instinct — healthy or junk, good habit or bad. BeSmart builds that instinct through a colourful board game, long before Nutrition Smart's deeper science.
What's in the box
- 2 board games — healthy vs. junk food & good vs. bad habits
- A colourful book explaining food and habits
- Laser-cut, UV-coloured pawns shaped like vegetables & fruits
- A specially designed pen-cum-syringe piece
- 45 star markers and 45 cross markers
How Nutrition Smart teaches nutrition awareness
Not one fixed game — designed to be played four different ways, each building a different layer of nutrition knowledge, based on National Institute of Nutrition (NIN) data.
Calcium & Iron
Which foods are actually richest in calcium and iron — 1 of 15 nutrients covered
Balanced Diet
What a balanced diet looks like in practice
Food Categories
How different foods group together
Nutrient Champions
Which foods are richest in each category
The learning cycle
Story
BeSmart's characters and Nutrition Smart's food cards anchor each concept in something concrete and memorable — not abstract facts.
Experience
Gameplay brings each concept to life — sorting, comparing and choosing, not memorizing.
Reflection
Children start noticing their own food choices at home, connecting what they've learned to daily life.
Habit
Repeated play across a 4–20 hour syllabus turns awareness into a lasting instinct.
What children experience
BeSmart (Ages 4–9)
Children build the instinct to spot healthy choices through play — sorting foods and habits into good and bad.
Nutrition Smart (Ages 8+)
Children play through 4 structured modes, learning 15 core nutrients across 40+ foods, while applying basic math like addition and comparison.
A sample student journey
A child who previously reached for packaged snacks starts playing Nutrition Smart in class. Over the syllabus, they learn which foods are actually rich in calcium and iron, and start recognizing traditional Indian foods they'd overlooked. At home, they ask questions about what's in their food. Soon parents notice the child pointing out healthier snacks unprompted. The goal is not perfection — it's awareness, the first step toward lasting change.
What you receive
BeSmart Board Game
2 boards, book, pawns and markers — for ages 4–9.
Nutrition Smart Card Game
3 card packs, 45 cards each, plus a 48-page Nutrition Sudoku puzzle book — for ages 8+.
Multidisciplinary Worksheets
Math (addition, comparison) and nutrition (label reading, food categorization) in the same exercises.
4–20 Hour School Syllabus
Structured around the 4 gameplay modes, building in complexity.
Ready-to-run Classroom Sessions
No special teacher training required.
Bringing this to your school or organization
Self-Guided
Teachers run BeSmart and Nutrition Smart using the provided syllabus and materials. No facilitator required — best for a low-effort introduction.
InspireMinds-Facilitated
We run classroom sessions directly with your students, using the full syllabus. Best if you want a guided, in-person experience for children.
Your children already have access to food.
Give them the knowledge to choose it wisely — and the nutrition awareness and healthy habits they need to thrive, in school and far beyond it.
Join the InspireMinds Wisdom Circle
One cricket-inspired life lesson. One reflection exercise. Every week. For teachers, school leaders and parents building wiser learning environments.
